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Tuesday, June 18 • 11:00am - 12:00pm
(Lear - 4th Floor) Pokémon GO to my business: Leveraging AR to grow your business

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Pokémon GO is an Augmented Reality (AR) phenomenon that launched in Summer 2016, and attracted more than 20 million daily users at its peak. In this time, some businesses saw a surge in customer sales, due to being near an in-game "Poke-stop." In this talk, I will explore various avenues for AR, including geo-located advertising (a la Pokémon GO), interactive shopping experiences, and more. Each subtopic will be explored through app demos showcasing the power of the technology. If time allows, we will build a simple Pokémon GO app using the Unity Game Engine.

avatar for Phillip Ring

Phillip Ring

I'm an Engineer and Entrepreneur, working at the edge of current technologies. Currently I am a Roboticist at Ford Motor Company, working on an ecosystem to enable the coming Autonomous Vehicle revolution. In my spare time, I build robots, develop AR/VR games, and read everything... Read More →

Tuesday June 18, 2019 11:00am - 12:00pm EDT
Lear Innovation Center - 4th Floor 119 State St, Detroit, MI 48226, USA
  AR/VR, Grow