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Monday, June 17 • 12:00pm - 1:00pm
(Lear 3rd Floor) Driving Behavior Change: Shifting Detroit Commuters to Shared Transportation

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Over 50 billion solo commutes are taken every single year in the U.S. alone, with an average commute length of 15 miles each way. While a mosaic of modes exists for short distances and intracity commutes, longer commutes– the majority of which are drive alone—have not yet been addressed by technology or new mobility. 
This is true for Detroit, as well – according to recent data, Detroit has seen a 16% increase in extra commuting which equals 20 extra minutes every day, or 76 hours commuting per year. As a city, Detroit is already at the forefront of transportation innovation, and employers like Bedrock are taking proactive measures to improve their employees’ commute experience through technology.
In this talk, learn more about how Scoop scaled to become the largest carpooling solution in the country that recently launched in Detroit in partnership with Bedrock. The presentation will highlight how Bedrock and Scoop partnered to launch a new shared transportation mode for the region and specific strategies to encourage commuter behavior change in the Motor City. 

Speakers
avatar for David Weisman

David Weisman

Head of Partnerships, Scoop
David Weisman is the Director of Strategic Partnerships at Scoop. David has helped grow Scoop from an ambitious idea to the leading enterprise carpooling provider in the Country. David co-developed Scoop's go-to-market strategy, founded the sales team, and built their first public... Read More →
JS

Joseph Simancas

Logistics Manager, Parking and Mobility, Bedrock


  Mobility, Scale